An artcile at Gigmasters.com reveals where their traffic is coming from. They state that:
1. Google (organic) 56.1%
It’s not surprising that Google’s number one, however, it’s pretty amazing that it accounts for more than half of our traffic. Plus, this is organic traffic, which means that it’s from searches and not from paid advertising (see “Google PPC” below).
2. Direct traffic 14.4%
We found it interesting that our second most popular source of traffic doesn’t come from ANYONE! This is from word-of-mouth and people actually typing “gigmasters.com” into the URL box, or by using a bookmark. For example, GigMasters members who use the site frequently.
3. Other websites 11.2%
There are hundreds of sites that make up this percentage, such as Ask.com, PR Web, One Wed, New York Times, Twitter, YouTube, and CD Baby.
4. Bing 5.4%
Who uses Bing? Apparently, a lot of people. Bill Gates must be proud of this one.
5. Yahoo 5.3%
Good ol’ Yahoo is still in the game representing a sizable chunk of our traffic.
6. Google (PPC) 5.2%
PPC stands for “pay-per-click.” In other words, we pay Google for this one.
7. Facebook 1.1%
We thought this would be higher, but it’s still impressive since Facebook isn’t a “search engine,” technically. Also, we found that Facebook’s conversion rate to actual gig requests ranked very high. That’s a whole other topic that we could get into in a future blog post.
8. AOL 0.7%
Yup, America is still online.
9. Search 0.6%
This includes Search.com itself and other miscellaneous search engines that aren’t Google and Yahoo.
How to Check your Website stats
Login to your web host. I’ve used Host Gator for over 10 years. You will see what’s called a control panel (or cpanel) with all sorts of icons. Scroll down until you see the “logs” section and click on the awstats icon. Your website will be lsited and a magnifying glass.
Click on the magnifying glass to view your stats
You can see things like how much traffic you got from sites liek Google and Bing. But you can also see what people typed into a search engine to bring them to your site. Here is a list of things that people entered to find this site:
Other Things I See:
As this site is still relatively new, I had a whopping 123 people read last weeks blog about moving to where the food is.
I can see what day of the week is the most popular on my site (not shocking its Monday the day that my podcast and email list are sent out).
You can see what pages people enter your site, as well as the last page they were on before they left.
You can see what browser people are using
You can also see how long people are on your site.
See What’s Working and Keep Doing It
When you see what’s working, you can see if its something that is brining quality traffic to your site, and continue to persue it.